Saudi Arabia’s V ision 2030 initiative majorly helped people adopt balaced lifestyle and wellbeing through sports participation, and preventive care. For this reason, they find a trusted source of information about stress management, fitness motivation and work-life balance. Due to this shift, health and wellness brands in Saudi Arabia are grabbing the opportunity by partnering with Saudi health and wellness influencers, who have become the go-to source for brands to build authentic...

With the rapid growth of the tech sector, the UAE government’s constant focus on investing in technology is making Dubai the city of...

Dubai is a city that is a melting pot of cultures and innovation, it is wonderful to experience user-generated content (UGC) in the...